Biden accuses Trump of 'coming for your health care' in new campaign ad (2024)

Angling to tap into strong support for the sweeping health law he helped pass 14 years ago, one of President Joe Biden's latest reelection strategies is to remind voters that former President Donald Trump tried to repeal the Affordable Care Act.

"Folks, he's coming for your health care, and we're not going to let it happen," Biden says of Trump in a television and digital ad out this month, part of a $14 million investment in the handful of states expected to decide the presidency in November.

The new ad draws on the popularity of the ACA among independent voters and alludes to Biden's edge over Trump on health issues, which the current president hopes will help propel him to victory.

Swaying even a tiny percentage of voters could make a difference for Biden, said Kenneth Miller, an assistant professor of political science at the University of Nevada-Las Vegas.

"It will be so close," he said. "Any little thing can be a deciding factor."


Biden and Trump will debate in June and September. But the terms have changed

Political experts say Biden is wise to draw attention to the ACA, which ended long-standing insurance practices denying coverage to people with preexisting conditions or charging them more — a change that is "popular across the partisan divide" and benefits about half of U.S. households, said Ashley Kirzinger, KFF's associate director of public opinion and survey research.

"Framing the ACA around those protections is a very smart move," she said.

A new KFF survey found Biden has an edge with independent voters when it comes to health care issues.

Independents trust Biden more than Trump to ensure access to affordable health insurance (47% to 22%) and maintain protections for people with preexisting conditions (47% to 23%).

Biden holds a smaller advantage over Trump in whom independents trust more to address high health care costs (39% to 26%). The survey also found the issue isn't a slam dunk for either candidate: About a third of independent voters said they trust neither Biden nor Trump to address costs.

Democrats are fighting to extend higher government subsidies for most people with ACA coverage, which were increased during the pandemic and are set to expire in 2025. They're also banking on outrage over the Supreme Court's 2022 decision striking down Roe v. Wade, and strict abortion bans that have followed in many Republican-led states, to juice Democratic turnout.

The stakes "could not be higher for Americans who rely on the Affordable Care Act," Biden campaign spokesperson Michael Tyler told reporters on a call this month.

The Trump campaign did not respond to a request for comment.

At least one Democratic-aligned super PAC is also running health-related ads, including on Trump's appointment of Supreme Court justices who helped overturn the constitutional right to an abortion.

Barry Burden, director of the Elections Research Center at the University of Wisconsin-Madison, said focusing on health care plays to Biden's strengths.

"Biden has been mired by voter concerns about inflation and immigration, where Republicans are preferred," he said. "Health care is more favorable territory where the Trump campaign does not have much of a defense to offer."

Some recent polls have shown Trump leading in most battleground states, with voters expressing pessimism about the economy.

But Trump is vulnerable on health care, Miller said. He unsuccessfully tried to repeal the ACA as president and has alluded to trying again if he returns to the White House. In November, he declared "Obamacare Sucks!" on social media, and in March he said he wants to improve the law without saying how.

"These ads are an effort to shake up the agenda," Miller said. "Biden needs more work reminding Democrat-leaning independent voters who probably voted for him in 2020 that he is the better choice."

Biden's ad also claims his health care policies have helped save Americans $800 a year. The Biden administration has said that's how much 13 million people buying coverage on ACA insurance marketplaces saved in 2022.

The ad's primary claim, that 100 million people would be harmed if Trump eliminated preexisting condition protections, is misleading, said Robert Speel, director of the Public Policy Initiative at Penn State Behrend. That's because many would retain the protections under their coverage, particularly those on Medicare and employer-sponsored insurance.

"The ad looks too generic to have a significant impact on the outcome of the election, though it may get through to enough of the small universe of swing voters to have at least some potential impact on who wins Pennsylvania," Speel said.

The KFF survey of 1,243 registered voters conducted April 23-May 1 had a margin of sampling error of plus or minus 4 percentage points.

KFF Health News is a national newsroom that produces in-depth journalism about health issues and is one of the core operating programs at KFF — an independent source for health policy research, polling, and journalism.

Biden accuses Trump of 'coming for your health care' in new campaign ad (2024)


Biden accuses Trump of 'coming for your health care' in new campaign ad? ›

"Folks, he's coming for your health care, and we're not going to let it happen," Biden says of Trump in a television and digital ad out this month, part of a $14 million investment in the handful of states expected to decide the presidency in November.

What is Joe Biden known for? ›

A Leader in the Senate and 47th Vice President of the United States. As a Senator from Delaware for 36 years, then-Senator Biden played a leading role addressing some of our nation's most important domestic and international challenges, including writing the Violence Against Women Act.

Who is in the Biden administration? ›

The Biden cabinet
Vice PresidentKamala Harris2021–
Secretary of StateAntony Blinken2021–
Secretary of the TreasuryJanet Yellen2021–
62 more rows

When did Biden take office? ›

On January 20, 2021, Biden was sworn in by U.S. Chief Justice John Roberts as the 46th president of the United States, completing the oath of office at 11:49 am EST, eleven minutes before the legal start of his term.

Who was the youngest president of the US? ›

Age of presidents

The median age at inauguration of incoming U.S. presidents is 55 years. The youngest person to become U.S. president was Theodore Roosevelt, who, at age 42, succeeded to the office after the assassination of William McKinley. The oldest person inaugurated president was Joe Biden, at age 78.

Did Joe Biden ever practice law? ›

In 1968, Biden earned a Juris Doctor degree from the university's College of Law, ranked 76th in his class of 85 students. He was admitted to the Delaware bar in 1969 and practiced as a lawyer before running for political office.

Who is the oldest president? ›

President Joe Biden is the oldest U.S. president to date. The question of age has loomed heavily for Biden and remains a major point of contention in his 2024 presidential run. Biden will be 81 when voters cast their ballots in November, but by the next Inauguration Day in January 2025, he'll be 82 years old.

What are the 5 requirements to be president? ›

Legal requirements for presidential candidates have remained the same since the year Washington accepted the presidency. As directed by the Constitution, a presidential candidate must be a natural born citizen of the United States, a resident for 14 years, and 35 years of age or older.

What did Obama do for the country? ›

Obama signed many landmark bills into law during his first two years in office. The main reforms include: the Affordable Care Act, sometimes referred to as "the ACA" or "Obamacare", the Dodd–Frank Wall Street Reform and Consumer Protection Act, and the Don't Ask, Don't Tell Repeal Act of 2010.

What did Joe Biden's mother tell him? ›

How old is the first lady? ›

First Lady of the United States (2021–present)

At the age of 69, Biden was the oldest first lady to assume the role.

Who was our first president? ›

The biography for President Washington and past presidents is courtesy of the White House Historical Association. On April 30, 1789, George Washington, standing on the balcony of Federal Hall on Wall Street in New York, took his oath of office as the first President of the United States.

What did Biden do as Vice President? ›

Vice President Biden has convened sessions of the President's Cabinet, led interagency efforts, and worked with Congress in his fight to raise the living standards of middle class Americans, reduce gun violence, address violence against women, and end cancer as we know it.

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